Company Description:
Dnyanal Educon Pvt. Ltd. is a next-generation education and skill-enablement company committed to transforming how India learns. We operate across two powerful verticals — online education guidance and future-ready skill development — helping learners access the right degree programs and the right skills to build successful, future-proof careers.
Position: Digital Marketing Executive (PPC / Google Ads Specialist)
Experience: 2 to 4 years
Qualification: Any graduate or post graduate or MBA in (Marketing/Sales) or related field with an excellent understanding of Digital Marketing
Openings: 3
Location: Pune (Work from office only)
This is a full-time on-site role for a PPC / Google Ads Specialist at Dnyanal Educon Pvt. Ltd. The PPC Specialist will be responsible for managing and optimizing pay-per-click campaigns, analysing web traffic metrics, implementing strategies for Google ads, Meta ads, and LinkedIn ads to achieve desired targeted results. The candidate should also have a hands on other aspects of Digital Marketing like social media marketing and (SEO)Search Engine Optimization.
Role & responsibilities
- Search engine Marketing, social media marketing.
- Lead generation, E- com sales generation, brand awareness campaigns.
- Web Analytics and Online Marketing experience
- Strong communication skills
- Ability to analyse and interpret data for decision-making
- Experience with PPC platforms like Google Ads, Meta Ads, LinkedIn Ads and Bing Ads
- Google Analytics and AdWords certification is a plus
- Explore new ways of/ Trends in Digital Marketing
Preferred Candidate Profile
- Strong communication, presentation, and negotiation skills
- Ability to analyze statistics and formulate sales data
- Highly organized, detail-oriented self-starter who can work independently as well as in a team environment
- Knowledge of advertising sales or sales promotions
- Knowledge of online marketing
- 2–4 years of experience in a digital marketing environment
- Strong understanding of Google Ads, Google Analytics, SEO, PPC, email marketing, and social media
- Excellent written and verbal communication skills
- Strong analytical and problem-solving abilities
- Bachelor’s or Master’s degree in marketing, communications, or a related field (preferred)